SpoilerTV BUZZ!

Adam Levine, Maroon 5's frontman, and hip hop singer Nicki Minaj, are planning to launch their own fashion lines together at a major department store later this year, Page Six reports.

The contract might be announced later this week and it will include not only clothes, but also accessories housewear.

A retail insider tells the paper that pairing up Levine and Minaj is a way to harness their collective star power, just as Kohl’s did with Jennifer Lopez and Marc Anthony. “The Kohl’s partnership with Marc and Jennifer has been hugely successful,” the source says. The Kohl’s deal and the new Levine-Minaj partnership were both spearheaded by Charles Koppelman, who has worked for Steve Madden and Martha Stewart Living.

Sources: Page Six and Pop Crush

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